Why Change What Sells?
My point of this whole blog is, some of us are not immune to
the power of ads. Every time we take a look around we see another message to
buy something- soap, cologne, clothes. We don’t even have time to stop and
think about what the ad is really selling- sex. From what to eat, what to wear,
what to drive, even how we look, is advertised on everyday billboards.
This is the power of advertising.
Yes some, maybe even most of these ads are demeaning to
females. Some are even demeaning to males. Like the MTV ad with the young
woman. Her breasts are exposed and the word “Bitch” is copied over her breasts.
There’s even the Calvin Klein jeans ad with a man in the nude having his genitals
covered by the jeans. These are the type of things thought to be “demeaning.”
I like to buy old spice body spray often. When I see the ads
on TV with the women all over a man who uses the spray- I don’t think twice
about it. I’m not saying it works how they portray it on TV, but woman do often
note on the smell and that they like it. So the advertisement isn’t demeaning,
it is just an over dramatized truth.
I don’t think these ads will ever change, and frankly I don’t
think they should. Most people respond to it by buying the advertised item. So
why change what sells?
DJ,
ReplyDeleteYour post really got me thinking about the topic of advertisements. I always had my mind made up that these ads were wrong and needed to be stopped, but you make valid points. If it sells the product why should people stop? This makes perfect logic and makes me wonder if this is what advertisers are thinking. The ads they are making may be demeaning, but if they sell the product no harm no foul.
I also agree that ads will never change, but I think there should be some more restrictions set up. We don't want advertising to get out of control and don't want to demean people more than we already have.
I really enjoyed reading your essay and you truly changed my views on advertisements.
Thanks,
Amanda